A shared view of the business
A finance team might use a BI dashboard to compare monthly revenue by region. A support team might use one to track ticket volume and resolution time. These dashboards often draw on prepared data in a warehouse or reporting system.
BI overlaps with analytics. BI often focuses on regular reports and agreed measures. Analytics can also involve exploring product behaviour or testing a new idea. Teams use the terms differently, so it helps to ask what question the data needs to answer.
A chart needs a trustworthy definition
If “active customer” means something different to sales and finance, a polished chart will not settle the disagreement. BI work includes agreeing on definitions, checking data quality, deciding who can see the reports, and showing when the data was last updated.